All Natural. All Delicious

Introducing an all new line of All Natural, Uncured Bacon to elevate your menu and margin potential!

NATURAL and CLEAN LABEL are driving sourcing, purchasing, and dining decisions!

New formats and dishes are driving increased pork consumption

  • 44% of consumers state that new dishes are a top driver of increased pork consumption (above greater disposable income). 4
  • #1 food trend for 2018? NEW CUTS OF MEAT 5

  • The #1 pork cut driving interest in alternative cuts? PORK SHOULDER 4

No matter the format, nothing beats the profitability that bacon brings to a dish

  • The vast majority of diners are willing to pay extra to add bacon to sandwiches. 3
  • 54% of consumers say most sandwiches are better with bacon on them and 34% eat sandwiches with bacon at least once a week. 4
  • Thick cut bacon has grown 106% on menu over the past 4 years. 69% of consumers have tried it & 65% are interested. 7

Bring in Hatfield Bacon and bring on the profits! Introducing Hatfield® All Natural Bacon

For more than 120 years Hatfield® has been the bacon of choice for many foodservice operators – and now you can feel even better about bringing Hatfield® bacon into your operation.

The Best Bacon Starts with the Best Pork…Hatfield® Pork

Uncured Claims

Elevate your menus, grow your share, and engage your guests

  • Made from fresh, never frozen bellies
  • Dependable consistency & quality
  • Enables you to capitalize on thick cut bacon & pork shoulder trends
  • Gas flushed packaging for increased shelf life
  • Plus! Serving Hatfield® means serving your customers Pork with a Pledge™




All Natural Applewood Smoked Uncured Bacon, 10/14, FRESH

Ingredients: Pork, Water, Turbinado Sugar, Sea Salt, Celery Powder, Cherry Powder, Natural Smoke Flavor


All Natural Hickory Smoked Uncured Bacon, 10/14, FRESH

Ingredients: Pork, Water, Turbinado Sugar, Sea Salt, Celery Powder, Cherry Powder, Natural Smoke Flavor


All Natural Fully Cooked Maplewood Smoked Uncured Shoulder Bacon, 32 slices/pack, FRESH

Ingredients: Pork, Water

Download our Uncured Cheat Sheet for information about:

  • How to add these trending claims to your menu
  • Training your staff about claims and FAQs

Culinary Support

Sautéed Cabbage With Natural Shoulder Bacon

Not Your Ordinary BLT with Natural Thick Cut Applewood Bacon

Elevated Eggs Benedict with Natural Shoulder Bacon

For more information about these new products, click here to let us know what you need!

Contact Us


1Technomic Food with a Story 2015
2Technomic Menu Monitor 2017
3Technomic, 2017 Center of the Plate: Beef & Pork Consumer Trend Report
4Red Arrow USA The Food Mood June 2016
5The National Provisioner, 2016 Bacon Report: The Power of Bacon
72016 Bacon Report: The Power of Bacon

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